At the end of July, Huarui Kailin once again officially announced the launch of another series of new products - technology beauty skin kit, a total of three functional products, including a clean skin kit, a beautiful muscle crystal through the box, and a rejuvenation gel set box. It is reported that the launch of the blockbuster technology skin care kit is another breakthrough in the process of brand upgrading, based on the ingredient-based, efficacy-oriented product concept, greatly upgraded the sense of efficacy experience, while empowering Huarui Kailin dealers offline brand stores, to provide more consumers with a safe, efficient and scientific skin care experience.
Category advancement, layout of cinema-level skin care new outlet
At the moment of fast-paced life, consumer skin management demands have increased, and efficient, scientific and accurate skin care products are increasingly sought after by consumers. Especially after the outbreak of the epidemic, consumers' skin care focus is gradually shifting to safety, efficacy and ingredients. Therefore, compared with the popular traditional skin care products, the cinema-level skin care products developed with the efficacy and safety of the "light medical beauty" project are favored by many consumers with their more targeted, safer ingredients and more obvious effects.
At the same time, with the rise of a new generation of consumers, the impact of the epidemic, the upgrading of market consumption, the increase in online channels and other factors, physical offline stores are facing many operational problems: declining passenger flow, difficulty in drainage, poor customer stickiness.... The sense of survival crisis in the physical stores of traditional skincare brands is increasing. Huarui Kailin is well aware of the current market pain points, grasp the new outlet, through many research and tests, break through the traditional category upgrade and advancement, launch the technology beauty skin set box, aiming to efficient and professional cinema-level skin care for dealers offline stores drainage, to achieve terminal consumption, to create Huarui Kailin's brand core competitiveness; Help brand dealer experience stores to bring good interaction and feelings to local users, and combine online + offline mode to reduce manpower and time costs while increasing customer stickiness, so that more consumers can feel a more scientific, safer and more efficient skin care experience.
Specialises in ingredients to accurately combat skin problems
Adhering to the concept of "plain skin care", combined with the characteristics of Asian women's skin type, the launch of the technology beauty kit is more scientific and accurate in the choice of ingredients, for different skin needs, scientific ratio, so that a variety of active ingredients play a more accurate role, accurate control of the concentration of ingredients, so as to achieve a better combination of efficacy and safety, so as to achieve safe, reliable and accurate skin care.
1. Purify the face and clear the muscle set box
At present, wearing masks has become a daily habit, and many consumers have also caused skin problems such as enlarged pores, increased oil production, frequent acne and acne due to long-term wearing of masks, coupled with multiple reasons such as inertia staying up late, stress, physiological factors, dietary habits, etc., and the acne muscle problem is more obvious. Pure Face Clear Muscle Kit is developed for acne muscle, containing Pure Face Clear Muscle Microcrystalline Serum, Clean Face Clear Muscle Lyophilized Powder + Clean Face Clear Muscle Solvent Liquid, Clean Face Clear Muscle Gel, Clean Face Clear Muscle Soft Film Powder, four combinations of use, multi-link conditioning acne muscle; Containing multiple herbal extracts such as purslane and curaçao aloe vera gel, it effectively controls oil to soothe, smooth and delicate skin, especially suitable for oilpox skin, closed mouth, oil-sensitive skin and mixed skin.
It is worth mentioning that the purifying skin microcrystalline serum in the box, innovative use of smeared "microneedle" technology, the sponge microcrystalline contained in it is a natural bio-silicon needle, taken from the ocean or freshwater sponge organic calcium crystals, rich in a large number of minerals, can effectively infiltrate the active ingredients into the skin in a short period of time, stimulate the dermis layer, through the skin's self-healing ability, promote collagen growth, peel off the old stratum corneum, improve the muscle floor problems, and revitalize the skin.
2. Beauty muscle crystal through sleeve box
The so-called "white cover up the ugliness", especially for Asian women, in terms of skin care, the most favorite thing to do is whitening. Of course, the flawless skin they pursue is not simply obtrusive plain white, but also expects the skin to be not only white and translucent, but also shining with natural radiance. For these "whitening crowds", the beauty muscle crystal box can be said to be a good choice for them. The cassette product contains multiple brightening factors such as coagulant acid, α-arbutin, SOD, etc., which can help the skin deeply alleviate the fine lines and uneven skin tone caused by dryness, sun aging, etc., plump the skin, penetrate the deep substrate, break the pigment cells layer by layer, slow down the accumulation of keratin pigmentation, give the skin a beautiful moisturizer, and glow with radiance.
The U.S. Muscle Crystal Pack contains U.S. Muscle Crystal Clear Lotion, U.S. Muscle Crystal Peryophilized Drying Powder + Medium Solution, U.S. Muscle Crystal Permeable Soft Film Powder and Literacy Repair Cream. This set of combinations continues the four ideas of brightening: inhibiting the activity of tyrosinase, inhibiting the reduction of melanin, inhibiting the transport of melanin and accelerating metabolism, so as to block the "blackening" of the skin from the source while accelerating the speed of epidermal renewal, and cleaning up the keratin cells that are "equipped with" melanin, thereby effectively brightening the skin tone and creating a white and translucent skin.
3. Set box when rejuvenating
Studies have shown that collagen determines skin age: women begin to lose collagen at age 20, begin to enter the peak of loss at age 25, and have less than half the collagen content at age 18 at age 40, and collagen affects the skin's moisture, smoothness, firmness and skin age. For endogenous aging, the earlier you start anti-aging work, the more effective it can delay aging. The rejuvenation gel box is specially developed for anti-aging, containing rejuvenating gel essence water, rejuvenating gel lyophilized powder + rejuvenation gel lysol solution, rejuvenation gel soft film powder, rejuvenation gel massage cream, the main ingredients are silk gel protein, superoxide dismutase (SOD) and red leaf algae extract, centella asiatica root extract and other plant extract ingredients, can alleviate the symptoms of skin aging, help reduce wrinkles, wrinkles around the mouth, tear troughs, etc., smooth and delicate skin; Improves skin imperfection, sagging texture, loss of skin elasticity, etc., lifts and tightens, and restores skin elasticity and fullness.
Like the cleansing kit and the beauty muscle crystal through cassette, the lyophilized powder in this rejuvenating gel box is also used to preserve the freshness of "-45 ° liquid nitriding rapid freezing technology", effectively preserving the activity of the substance, compared with traditional skin care products, with high nutrition, high activity, not easy to oxidize and other advantages; When used with the corresponding solvent solution, it can release skin care energy, make the skin more efficiently infiltrated and absorbed, and achieve a more ideal skin care effect.
A set of multi-purpose, enjoy the cinema-level skincare experience at any time
Based on the brand's 21 years of professional beauty care background, Huarui Caryn focuses on the combination of modern biotechnology and natural raw materials to bring consumers a beautiful transformation of skin. The launch of the technology skin beauty kit has further improved the product matrix of Huarui Kailin, and there are currently products covering different effects such as moisturizing, brightening, anti-aging, acne removal, etc., constantly meeting the increasingly diversified skin care needs of consumers, and enhancing the sense of ritual and experience of consumers' daily skin care!
It is reported that the new technology skin beauty kit on this time to "light medical beauty" as the development concept, designed to let the majority of skin care people anytime and anywhere can enjoy the hospital-level care, suitable for medical art, offline beauty salons, daily home skin care and other scenes. At the same time, Huarui Kailin hopes that by empowering dealers' offline stores with scientific and technological skin kits, it can promote the interactive integration of online and offline, increase the core competitiveness of dealers' offline stores, and achieve repurchase conversion; At the same time, the use of community marketing, new retail, etc. to start the omni-channel layout, continue to improve the brand matrix, and strive to let every ordinary consumer enjoy the cinema-level skin care treatment.
The new technology skin kit is now on sale in limited quantities, in order to repay the support and love that Lin fans have always had for Huarui Caryn, the three sets of boxes during the new period enjoy super preferential event prices! In the future, Huarui Kailin will still not forget its original intention, continue to pay attention to and solve consumer skin care pain points, continue to invest in research and development, improve product quality, optimize the formula system, and let more consumers truly achieve efficient skin care.
